Print Advertising News, Interviews and More
Blog Posts > Posts tagged "washington"

Newsright Aims to Stop Online Piracy of News Content

Posted on January 21, 2012 by Mediabids

Full story from AdAge here.

This effort makes sense. It is just hard to have a lot of confidence in newspapers when they team up for new ventures- their track record is horrible. However, let's hope this works- clearly there is a need. By the way - does this mean that newspapers are for SOPA? Just a few days ago editorial organizations all came out against it.

New York Times, Washington Post Expand Policing of Article Pilfering Online

Newspapers Form NewsRight, a For-Profit Company Tracking Sites That Scrape Content

The New York Times Co., The Washington Post Co., The Associated Press and 26 other news companies began a joint venture today to police websites that use their articles without consent and demand fees for legitimate use.

The NewsRight venture is a for-profit entity spun out of an Associated Press program started two years ago to explore ways to stem content pilfering on the web -- a practice known as "scraping" -- and to capitalize on a news-reading audience that is migrating online. Large news organizations have been suffering financial losses as a result of scraping, according to David Westin, 59, the former head of Walt Disney Co.'s ABC News who became NewsRight's chief executive officer in April.

Top Ten Newspaper and Magazine Websites for November 2010

Posted on December 24, 2010 by Mediabids

Top 10 Print Media Websites - November 2010

Washington Examiner Gets Great Response

Posted on December 13, 2010 by Mediabids

Now this is Direct Response! Article from the New York times, joke courtesy of Jim Jinks:

Washington Examiner Helps Capture Fugitives

The Washington Examiner is known around the nation’s capital for its conservative bent, bite-size news reports and price that cannot be beat: it is given away on the Metro.

But in law enforcement circles, The Examiner has also become a valuable crime-fighting tool, one that investigators turn to when their detective work has hit a wall.

The results have been remarkable.

About once a month, the United States Marshals Service in the Washington area apprehends a fugitive caught with the help of Examiner readers. So far, marshals have rounded up 24 suspects after receiving calls from people who read about a fugitive in the paper.

The captures are the result of a weekly item in The Examiner called “Most Wanted,” which has featured a fugitive for the last two and a half years. Readers are provided a number to call if they think they have any information about the case. More often than not, they do.

The marshals said that even when “Most Wanted” articles did not lead directly to a capture, they could yield a tip that in some way helped an investigation — like an old address where the fugitive had been hiding out.

Calls can trickle in long after the article was published, as anxious associates or relatives of fugitives decide to act on guilty feelings.

“Either it’s been eating away at them or they finally got the courage to give us the information,” said Robert Fernandez, commander of the Marshals’ Capital Area Regional Fugitive Task Force. “They may be friends with the individual, and they had a falling out. Or they’ve been in a relationship and then they broke up.”

Sometimes fugitives will see themselves in the paper and decide to give themselves up. “They panic,” Mr. Fernandez said. “That flushes them out of their hiding places.”

The kinds of criminals caught by the authorities are often the worst of the worst: rapists, child molesters, drug dealers and killers. And sometimes the confrontation with citizens can be dramatic.

Andre Stevenson, who had been convicted of a sexual offense involving a 15-year-old and had failed to register with the authorities, was spotted loitering outside a Southeast Washington school by an Examiner reader. A group of people surrounded Mr. Stevenson and held him there until the police arrived.

The “Most Wanted” column is a feature in The Examiner’s Crime and Punishment section, which provides often-colorful coverage of crime and justice in the Washington area.

The lead writer, Scott McCabe, has become the capital’s version of John Walsh, host of the long-running television series “America’s Most Wanted.”

“It’s kind of validating for us as reporters,” Mr. McCabe said. “A lot of times you write stories, you put a lot of work into them. They’re hard hitting, you thought. And the only response you hear is the sound of crickets. You wonder: Is anyone listening? Does anyone care?”

The response to “Most Wanted,” Mr. McCabe said, shows that his readers do care.

The paper is certainly not shy about drawing a little attention to its success. “Looks like The Examiner provided just the nudge needed to get him in,” said a recent article about a reader tip leading to the capture of a man with a record of assault with a deadly weapon, cocaine distribution and domestic violence.

Given the paper’s conservative tone, might the high rate of success with reader tips say something about a certain lust for justice among right-leaning Examiner readers?

The editor, Stephen G. Smith, said he thought not, saying that many of the captures take place in poor neighborhoods that are not heavily Republican.

“It would be nice to think our conservative readers are these nice upstanding, law-abiding citizens, but I don’t think that’s why the Marshals Service is getting all these phone calls,” Mr. Smith said.

“The people who get turned in are in really pretty tough neighborhoods,” he said. “You wouldn’t think that the folks who are reading our editorials are living where these folks are.”

Washington Post Advertising Revenue Up 17% in Q1

Posted on May 10, 2010 by Mediabids

From PaidContent.org:

 For the most part, The Washington Post Co. (NYSE: WPO) had a pretty good Q1—except, of course, for the magazine division (i.e., Newsweek), which saw revenue plunge 36 percent to $29.4 million. While Newsweek had a for sale sign hung on it this week, the newspaper division’s troubles have sharply abated. In Q1, newspaper revs declined 3 percent, a vast improvement over last year’s deep 22 percent drop. But the good news on the newspaper publishing side, which is primarily represented by WaPo’s flagship, came from the web, as display revs jumped 17 percent. (For more details on Newsweek’s dismal Q1, see Staci D. Kramer’s piece here.)

Earlier this week, the WaPo’s online-only Slate Group said that its ad revenues were up 52 percent. The positive results at Slate, which is part of the newspaper division, weren’t able to obscure the continued struggles for its print-based sibling as the washingtonpost.com’s classified sales were down 22 percent, hardly better than Q109’s 23 percent fall.

Here’s a snapshot of the newspaper division’s during Q1:

—Print ad revenue at The Washington Post fell 8 percent to $68.7 million, largely due to pullback in general and retail advertising.

—The paper’s daily circ dropped 12.5 percent, while Sunday circulation slid 10.4 percent. The company blamed it on the abnormally higher circ surrounding the news around last year’s presidential inauguration.

—The division posted an operating loss of $13.8 million, considerable improvement over last year’s $53.8 million loss.

Overall, net income was $45.4 million ($4.91 per share) versus the $19.2 million ($2.04 loss per share) net loss in Q109. As usual, the company’s strength came from its cable and education units.











 

Wall Street Journal Readers Have Highest Average Household Income

Posted on November 20, 2009 by Mediabids

 

New York—The readers of Dow Jones & co.'s The Wall Street Journal have the highest median annual household income ($135,740) among print publications, according to Mediamark Research & Intelligence's MRI Fall 2009 report, which was released this week.

Twelve other print publications had readership with median household income above $100,000, which indicates a business-oriented audience. The other 12 are: Barron's ($126,710); The Economist ($124,701); United Hemispheres ($120,809); Washington Post Sunday ($120,400); The New York Times Sunday ($118,471); The New York Times daily ($115,816); American Way ($108,522); Condé Nast Traveler ($106,407); The Atlantic ($104,786); Southwest Spirit ($102,505); Architectural Digest ($101,159); and Yachting ($100,740).

Full story here

Newspaper Websites Unable to Attract Larger Brand Advertisers Consistently

Posted on October 26, 2009 by Mediabids

 

From today's New York Times comes this story of how newspaper web sites are having trouble attracting larger brand advertisers consistently.The reason boils down to two problems we have spoken about on this blog many times - newspaper sites are too expensive and the ability to target is poor.

Full story here.

Part of the story:

It was a good day for newspaper Web sites when Mercedes-Benz USA introduced its updated E-Class cars this summer. Mercedes bought out the ad space on the home pages of The Washington Post, The Wall Street Journal and The New York Times, and had those sites create special 3-D ads for them, at an estimated cost of $100,000 a site.

The days after were not as good. While Mercedes was happy with the newspaper sites’ performance, it shifted money to cheaper, more tightly aimed ads bought through networks, which bundle ad space from many Web sites.

When Mercedes advertises its more basic models next year, it will largely avoid newspaper Web sites and rely on networks. That lets Mercedes “be very targeted and efficient with our dollars,” said Beth Lange, digital media specialist for Mercedes-Benz USA.

But that also explains why newspaper sites are not holding on to ad dollars, even while overall Internet advertising is creeping back. Newspaper sites are the patent-leather stilettos of the online world: they get used for special occasions, but other shoes get much more daily wear. The beneficiaries of this behavior are networks and exchanges like Advertising.com from AOL and DoubleClick Ad Exchange from Google, which dominate the buying and selling of extra space.